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And just like with any first date, you want to nail that first impression as quickly as possible or risk them moving onto bigger and better things. YouTube video thumbnails give your potential viewers a first impression of your content and your channel. You know that creating a channel on YouTube is vital when it comes to staying relevant in today’s competitive industry- but how can you best build your following? Introducing Your Channel With Custom Thumbnailsīefore worrying about audience retention rates and improving your CTR, you need to master the basics. By being able to access their favorite content on-demand, YouTube gives creators the opportunity to connect with and build a broader audience for their brand- which is not one to take lightly.
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Being up-close and unscripted is what allows viewers to truly connect with creators. YouTube offers their audience genuine, relatable content. By removing the barriers created by traditional television and film studios created, videos can be made on the terms (and within the budgets) of their creators- thus leading to more diverse content with a much wider appeal. The video platform’s popularity lies mainly in it’s accessibility. YouTube has forever changed the way that we communicate by giving everyone the opportunity to create their own video channel.